You’ve probably seen Mariana Morais on your feed; she’s the fitness influencer and entrepreneur who seems to be everywhere.
She shares her journey on TikTok (@maarebeaar) and Instagram (@maarebeaar), inspiring more than 1.8 million followers on TikTok with her content.
So, let’s dive into who she really is—from her background and rise to fame to what makes her so unique as a creator.
How old is Mariana Morais?
In 2025, Mariana Morais is set to turn 28 years old. Her birthday appears to be on January 18, which makes her a Capricorn.
Where is Mariana Morais from?
It looks like Mariana Morais originally hails from Sorocaba, Brazil.
She later made the move to the United States, reportedly to pursue her education and build her brand.
Mariana Morais's family and personal life
When it comes to her family and relationships, Mariana appears to keep things pretty private. She reportedly stays connected with her family from afar but doesn’t seem to share many details publicly.
It looks like she’s also a big traveler with a love for beachy, tropical spots. And for a fun fact, her go-to guilty pleasure is apparently birthday cake ice cream.
Mariana Morais's journey as a creator
Mariana’s success seems to stem from her blend of authentic content and a sharp entrepreneurial spirit. She’s built a brand that feels both aspirational and totally down-to-earth, inspiring her followers to build their own dream lives.
- She reportedly first gained traction by sharing captivating photos and videos on Instagram that resonated with fashion and fitness fans.
- Her audience grew as she expanded to TikTok, where she’s known for creative videos and practical fitness tips.
- She’s also an entrepreneur, having launched her fitness app, BEAARBODY, and is said to be developing an athleisure line and supplements.
- Beyond her creator life, she apparently holds a degree in Industrial Engineering.
What kinds of followers does Mariana Morais have?
Mariana's audience appears to be a global mix of young adults, likely in their twenties and thirties. While her fitness content attracts a wide range of people, there seems to be a strong following from the US and Latin America.
Her followers are typically into fitness, fashion, and self-improvement, with a taste for aspirational content. You'll find them double-tapping on Instagram and scrolling through TikTok, looking for inspiration on everything from workouts to building a dream life.
Grow your audience with Beacons
If you're inspired to build your own brand, a platform like Beacons can help you get there. It gives you the tools to create a custom link-in-bio page, sell digital products, and build an email list to connect directly with your audience.
Ready to take the next step? Get started and claim your spot for free.
