You've probably seen Tayo Ricci, reportedly born Matteo Samuel Ricciuti, on your feed with his shirtless interviews and music.
He's huge online, with more than 10 million followers on TikTok and 3 million on YouTube under the username @tayoricci, which he also uses on Snapchat and Instagram.
So, let's get into who Tayo really is—exploring his background, rise to fame, and what makes him a standout creator.
How old is Tayo Ricci?
In 2025, Tayo Ricci is said to be 28 years old, with his birthday reportedly on March 4th. That makes him a Pisces, for all the astrology fans keeping track.
Where is Tayo Ricci from?
Tayo Ricci is said to have been born and raised down under in Melbourne, Australia.
With a background described as a mix of Greek and Italian, he later made his way to Los Angeles.
Tayo Ricci's family and personal life
It looks like Tayo is a family man, as he appears to be married to fellow creator Scarlet Vas. He’s also a dad and has shared sweet posts about his wife and their daughter on social media.
Growing up, his father—who reportedly shares the same name—is said to have been a big supporter of his creative pursuits.
Tayo Ricci's journey as a creator

Tayo Ricci’s rise seems to be a perfect example of how a unique idea can lead to massive success.
- He reportedly started on TikTok in 2020, where his shirtless interviews with strangers quickly became his signature style.
- From there, he expanded to other platforms like YouTube and Instagram while also launching a music career.
- He’s said to have collaborated with artists like Teddibear and even started his own talent agency, KREAM AGENCY.
- These days, he continues to release music and create content, sharing parts of his life as a husband and dad.
- A fun fact is that his real name is believed to be Matteo Samuel Ricciuti.
What kinds of followers does Tayo Ricci have?
Tayo's audience seems to be mostly teens and young adults who are super active on social media. His content, from music to fitness, likely attracts a pretty mixed crowd of fans.
These followers are probably into influencer culture, viral trends, and discovering new music. Since he's an international creator, his fanbase appears to be global, with many tuning in from the US and Australia.
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